Press Releases

 

LVMH, ConsenSys and Microsoft announce AURA, a consortium to power the luxury industry with blockchain technology

Today,  ConsenSys,  in  partnership  with  LVMH  and  Microsoft,  announced AURA, a platform that aims to serve the entire luxury industry with powerful product tracking and tracing services, based on Ethereum blockchain technology and utilizing Microsoft Azure. AURA makes it possible for consumers to access the product history and proof of authenticity of luxury goods — […]

Unilever Japan & ADK partner with EnvisionX to trial first functional and operational digital advertising campaign on the Blockchain

UK based adtech vendor EnvisionX and leading Japanese advertising agency ADK have today announced their first successful blockchain campaign in conjunction with one of the world’s largest brand owners, Unilever. The PoC was performed using EnvisionX’s EXChain platform, the company’s blockchain offering aimed at providing enhanced campaign accountability, transparency and fraud protection.. The campaign is […]

ISOLAS advises leading liquidity provider LMAX Digital in obtaining DLT License for crypto exchange

London, Gibraltar – 1st May 2019 – Leading blockchain law firm, ISOLAS LLP, has advised institutional crypto currency exchange, LMAX Digital, in receiving its full license as a Distributed Ledger Technology (DLT) Provider from the Gibraltar Financial Services Commission (GFSC). LMAX Digital is operated by LMAX Exchange Group, a leading independent operator of FCA regulated […]

Over two thirds of Europeans believe cryptocurrency is here to stay – but they have no idea what it will be used for

Study of 10,000 people across 10 European countries reveals 63% believe cryptocurrencies will still exist in ten years’ time Norway the most confident, with 73% believing in the longevity of crypto, while France is the least confident at 55% However, when asked about what cryptocurrencies will be used for, only 8% think they will be a […]